Enhance New Media · since 2011

Digital marketing, handled.

I’m Mark Barrett. Companies bring me in to run their digital marketing instead of hiring for it, or alongside the team they have: the website, the analytics, the search and the advertising, with one page of numbers a month. I have done this since 2005.

Three panels: a laptop showing a small-business website, a phone showing a local map with one pin, and a hand holding a one-page monthly report of sample figures.

Roots & Reach

Five steps, each ending in something you can hold.

How I work, in full 
  1. Look

    I read what you already have: your listing, your site, your analytics and your advertising accounts if you have them, and the competitors you actually lose work to.

    You get: a quick look, free: the few things that matter most, with the numbers behind them.

  2. Draft

    If a website is the answer, you see a draft homepage on a private link, built from what you already publish, with any generated picture labelled as generated. You judge it on your phone, not from a proposal.

    You get: a private draft, yours to keep or bin.

  3. Build

    The whole site, on the platform this one runs on, with a place for every enquiry to land. Then it goes live on your domain.

    You get: a live site on your domain, hosted by me.

  4. Bring people

    Search, advertising, or both, run month to month against a written plan you have agreed.

    You get: a written plan, agreed before the month starts.

  5. Check

    Every month, one page: what came in, where it came from, what it cost, and what changes next.

    You get: the monthly page, and a reason to keep going or stop.

Proof

I would rather show you than tell you.

This site

Built the way I build yours: on the same platform, to the same method, and skinned from my own mockup so I could choose by seeing it rather than reading about it.

How it was built, in Resources 

I cannot recommend ENM highly enough. Mark advised our business on how to improve our digital presence across multiple channels. He provided us with tools to assess our online performance and then created and implemented a strategy which significantly improved our digital capability.

Nikki Chant, Fraser Giles Partnership, 2019

Who you deal with

Me, Mark Barrett. One person, a lot of systems.

The job companies hire me for is head of digital, part-time. The repetitive work in marketing, reading accounts, pulling numbers, drafting pages, checking sites, is done by systems I’ve built and run. The judgement, the conversations and the responsibility are mine. Nothing reaches you that I have not read.

About me and the company 
Mark Barrett, drawn in ink in the site’s style

About to hire for this? Talk to me first.

More than one of the companies I have worked for started by trying to fill a seat: a head of digital, a marketer on leave, a specialist who was leaving. Tell me what you have and what you want, and I will tell you honestly whether I am the answer or a hire is. If a website is the answer instead, the first thing you see is a draft on a private link, not a proposal.

Get in touch